The Best Location for a Ghost Kitchen is Not Where You Think
Once the pandemic subsidies, food halls make a lot of sense for ghost kitchens. Quote by Jonathan Needell |...
December 29, 2020
Jonathan Needell, president and chief investment officer of KIMC, is also among those who think ghost kitchens are here to stay.
“I know a lot of restaurant owners,” Needell tells GlobeSt.com. “These are people that have 100 locations and even more. We’ve done a lot of deals with tenants like that, and we know them really well.”
Other observers believe they may be a flash in the pan. Dan Rowe, founder and CEO of Fransmart, believes that ghost kitchens will likely follow the 80/20 rule. “Eighty percent will fail, and 20 percent will succeed — but only those that enlist a brand with a soul to join their facility,” he writes in Entrepreneur. “There will be too many ghost kitchens — and too many without a reputation backing them — to make it.”
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